She's a creator who truly understands the stakes and excels at finding ideas and solutions. She’s developed her solid background over the last 12 years in public relations, branding, strategic marketing, and events.
Prior to her recent role as the PR Director at a lifestyle PR firm in NYC, she served as the PR Manager of several award-winning fashion and accessory companies. There she played an integral role where she was instrumental in propelling the company’s growth and brand awareness. Her publicity and marketing expertise afforded her to work with a diverse client roster in fashion, technology, entertainment, health & wellness, food & spirits and beauty.
Her expertise also extends into developing strategic market and brand partnership for brands such as CFDA award-winning designer, Eugenia Kim Hats & Accessories, led the collaboration campaign of Eugenia Kim & Coach, Michael Kors, Trovata, DKNY and Catherine Malandrino. Collaboration between Body By Simone Founder Simone De La Rue and Degree Women, Under Armour, Avon and the Ruschmeyer's Popup Event at Montauk and more.
And has represented: Eugenia Kim Hats & Accessories, 3.1 Phillip Lim, Stella & Dot Founder Jessica Herrin, ABC Shark Tank’s Daymond John, Grace Hightower De Niro's Grace Hightower & Coffee of Rwanda, Robert De Niro's VDKA 6100, Discovery Network’s Cake Boss Cafe, Discovery Stores, TLC’s Curvy Bride, HGTV’s Genevieve Gorder, Shopify, Jamba Juice, LeapFrog, Razor, Body By Simone Studios and more.